7 DESIGN TALKS HOST 2021

Also this year will be held HostMilano, the world’s leading biennial trade fair for the professional hospitality industry, that will host a series of events in which experts and top players will share case histories and know-how.

For the 2021 edition, HOST and POLI.design have organised seven update seminars that will take place at Fiera Milano Rho from 22 to 26 October 2021, on highly topical issues applied to the professional hospitality sector and dedicated to architects and experts in the sector looking for opportunities for professional updating.

For each event the places are limited (60 per talk). Registration is free and entitles to 1 invitation code to access HOST Milan 2021. The professionals who will participate can also havethe recognition of professional credits from the Order of Architects of Milan, in particular 2 CFP have been requested from CNAPPC for each seminar.

The most innovative solutions, tools derived from big data analysis, new urban scenarios, the world of luxury and attention to the consumer experience, also referring to the implementation of new technologies, are just some of the topics at the centre of the scheduled appointments, which aim to provide an orientation towards an innovative and user-centred approach with content of an applicative nature useful in the practice of the profession.

To download the Design Talks brochure, CLICK HERE
Below are the topics of each talk and the links to register.

I TALK: Hospitality: the future of welcoming
22/10/2021 | 2:30pm – 5:00pm
Speakers:

• Antonio Campagnoli – President FIABCI- Italia
• Enrico Cleva – Designer and President NEWH- Milano Chapter
• Alessandro Colombo – Designer and teacher
• Matteo Ingaramo – CEO POLI.design
• Cinzia Pagni – Designer and teacher
• Giampietro Sacchi – Technical director of Higher Education Course POLI.design
• Sofia Gioia Vedani – CEO Planetaria Hotels Spa
• Antonia Zanardini – CEO and Editorial Director Contract Book – Around Water – Guest

Moderator: Prof. Francesco Scullica

The hospitality sector is called upon to respond to new challenges: the current situation, in fact, appears to be related to multiple factors (medical – especially in relation to the COVID-19 pandemic -, behavioural/relational, but also technological, with an acceleration in particular of the use and application of digital technologies); both existing and newly conceived hospitality structures are called upon to confront new requirements and needs in order to acquire new formats and service identities, in different locations and contexts and in relation to the new needs of a varied public, different from the traditional reference categories.

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II TALK: Functional hybridisation and new formats
23/10/2021 | 11:30am – 2:00pm
Speakers:

• Nicola Accurso – Managing Director of 21 Way Of Living
• Elena Elgani – Designer and teacher
• Virginia Scapinelli – Board Member Co-Liv
• Mauro Santinato – President Teamwork Hospitality
• Roberto Vellotti – Arnold Investments, Country Manager Italia

Moderator: Prof. Francesco Scullica

The new hospitality scenario is facing a series of new formats, also in the light of that process of “functional hybridisation” that does not only concern the hospitality sector, but is also common to many other historical typologies (residences, offices, entertainment spaces, cultural spaces, …). Designing “hybrid” structures, but also managing them, implies a considerable level of skills and sensitivity to be acquired or implemented at different levels and roles.

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III TALK: Technological innovation in hotel design
23/10/2021 | 2:30pm – 5:00pm
Speakers:

• Roberto Gamba – Interior technology designer
• Emilio Lonardo – Designer
• Alberto Ravenna – Hotel Consultant
• Laura Verdi – Architect and editorial director of Well Magazine

Moderator: Arch. Alberto Zanetta

Technology has always been at the basis of typological, spatial and service transformations in the field of hospitality and accommodation facilities. There are many repercussions, also with reference to the contemporary scenario and the relationship between design and technology. In this context, the link between design and companies, which have specific know-how and technical-operational specialisations, is fundamental.

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IV TALK : Sustainability in Hotel Design
24/10/2021 | 2:30pm – 5:00pm
Speakers:

• Laura Daglio – Dipartment ABC of Politecnico di Milano
• Arch. Cristiano Pistis – Director Eclettico design Business unit hospitality Lombardini 22
• Silvia Risari – Specification Manager Serge Ferrari
• Rosita Romeo – Consultant Klima Hotel

Moderator: Prof. Francesco Scullica

Sustainability appears to be an increasingly necessary basis for every project and management action, and for some time now it has been a privileged area for the application of a “green” approach. Sustainability must be understood in a broad sense, not only as environmental sustainability, but must involve the entire process of design, construction, management, … up to the disposal and reuse of the accommodation facility.

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V TALK: Food & Retail in hotel design
25/10/2021 | 9:30am – 12:00pm
Speakers:

• Paolo Barichella – Food Designer
• Rossella De Stefano – Editorial Director and Director in Charge Bargiornale
• Giulia Maria Gerosa – PhD Politecnico di Milano
• Maurizio Lai – Architect Studio Lai
• Arch. Benta Wiley – Architect Co fouder BWBETWEEN

Moderator: Arch. Gianpietro Sacchi

The new role of the food and wine offer in hospitality spaces: overcoming the conventional service offer and space-service system; new formats and design and management challenges, through a series of different points of view.

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VI TALK: Wellness & Lifestyle: Design for a better living
25/10/2021 | 12:00pm – 14:30pm
Speakers:

• Andrea Camera – Hofer Group
• Renato Cheodarci – Commercial Director QC TERME SPAS & RESORT
• Silvia Giannini – Architect
• Alessio Luciani – Sales Director Dornbracht Italia

Moderator: Arch. Alberto Zanetta

Well-being as a “global” frontier for the design of hospitality facilities; future trends and scenarios in relation to different space-service systems and an international public, through a series of different points of view.

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VII TALK: Made in Italy, italian way and hotel design
26/10/2021 | 11:30am – 2:00pm
Speakers:

• Andrea Caspoli – Sandrini Green Architecture
• Paolo Castelli – CEO Paolo Castelli SpA
• Oscar Cavallera – Food & Beverage Senior Advisor
• Nisi Magnoni – Architect
• Federico Spagnulo – Architect Spagnulo & Partners

Moderator: Arch. Gianpietro Sacchi

The Italian approach is increasingly characterised by a number of distinctive elements, including the definition of project concepts that are the result of a rigorous research process in line with a reference “design culture”.

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