Evaluation Methods For Service Design

Course

Evaluation is a very topical issue in various contexts: for companies that have to adapt to new sustainability standards, for public organisations that have to verify the effects of their programmes and policies, for the third sector that is expected to produce significant social changes.

Similarly, since operating in the above-mentioned contexts, evaluation is also becoming an increasingly necessary skill and practice for those involved in service design, in order to justify their design choices with objective evidence and to measure the transformative impact of their solutions

The course aims to integrate the professional skills and tools of service designers to meet the evaluation needs of organisations in support of today’s social, economic and environmental challenges.

Some numbers

Didactics

Training objectives

The course proposes a programme that integrates disciplinary and extra-disciplinary contributions, aimed on the one hand at deepening the possible evaluation practices within the service design process and on the other hand at providing evaluation methods and tools to be used in the professional practice.

Specifically, during the course, experts and qualified lecturers from both the design and evaluation fields will accompany participants in the integration of design practice with evaluation practice, sharing approaches, methodologies and tools useful for, among others, setting up a theory of change, structuring evaluation research, defining or constructing qualitative and quantitative indicators, elaborating evaluation conclusions, and dealing with impact measurement.

The course intends to provide those involved in service design with the necessary skills to evaluate existing services that need to be redesigned, service concepts or prototypes to support effective and efficient project development, or new service solutions once introduced to the market, with particular attention to the economic, social and environmental impacts they generate.

Didactic Plan

The didactic contents consist of an online course and an in-presence workshop.

The online course will be structured in 9 lessons of 3 hours each, from 5 p.m. to 8 p.m. (for a total of 27 hours). The online course could then be complemented by an (optional) in-presence project experience lasting 3 days (for a total of 17 hours), during which participants will be able to put into practice what they have learnt online through dedicated exercises.

The in-presence workshop will be held at Cascina Cuccagna, Via Privata Cuccagna, 2/4, Milano

Didactic Modules

Online Course:

Lesson 1 – Introduction to Evaluation and Evaluation Research
Wednesday 2 October 2024 – from 5 to 8 p.m. (online)

Lesson 2 – Stages of evaluation in the design process
Saturday 5 October 2024 – from 10 a.m. to 1 p.m. (online)

Lesson 3 – Building qualitative and quantitative indicators
Wednesday 9 October 2024 – from 5 to 8 p.m. (online)

Lesson 4 – Structuring a service evaluation framework: elements and tools
Saturday 12 October 2024 – from 10 a.m. to 1 p.m. (online)

Lesson 5 – Introduction to Impact Evaluation
Wednesday 16 October 2024 – from 5 to 8 p.m. (online)

Lesson 6 – Setting up a Theory of Change
Saturday 19 October 2024 – from 10 a.m. to 1 p.m. (online)

Lesson 7 – Assessing social impact
Wednesday 23 October 2024 – from 5 to 8 p.m. (online)

Lesson 8 – Assessing environmental impact
Saturday 26 October 2024 – from 10 a.m. to 1 p.m. (online)

Lesson 9 – Critical analysis of evaluation
Wednesday 30 October 2024 – from 5 to 8 p.m. (online)

The in-presence workshop will focus on the structuring of a service evaluation framework and of the necessary components for its implementation (indicators, tools, etc.) through the application to a real case. This application case may be proposed by the participant according to a set of requirements provided by the faculty. If the participant does not have a suitable application case, this will be provided by the faculty.

Workshop programme – November 14, 15 e 16 2024

Day 1 (3h) Launching the exercise and Theory of Change construction

Day 2 (7h) Structuring the evaluation framework

Day 3 (7h) Evaluation planning and final presentations

The workshop will take place in a suggestive location to experience three immersive days that have an experiential value in addition to the educational one.

Title Released

At the end of the Course, an open badge will be issued to the Course in Evaluation Methods For Service Design by POLI.design.

Admission

Requirements

The course is addressed at those involved in service design practice within public or private organizations or consultancy firms, as well as at freelance professionals. It aims to integrate the design skills of who work in the field of service design and service innovation with the evaluation skills necessary both to direct the design process and to measure the design outcomes, in favor of a systemic approach endowed with a high transformative value.

The course is open to candidates with a high school diploma or degree in Design, Architecture or Engineering, or in non-polytechnic disciplines, such as Economics, Communication Sciences and Social Sciences for whom the polytechnic disciplines can provide a significant addition to their previous professional training.

Admission to the course is subject to selection procedure.

To access the selection phase, please fill out the application form at the following LINK:

• Curriculum Vitae
• Fiscal code (Front and back scan)
• Scan of the Identity Card or Passport

Deadline for the application: September 23, 2024

Price

The total cost of the Course is € 2,100 + VAT 22 % for each student.

It is possible to purchase only the online course for a cost of € 1.300,00 + VAT 22 %

It is not possible to pay for the workshop alone.

Discounts for the joint purchase of multiple courses in the Service Design and Innovation Cluster
In the event of a participant enrolling in multiple courses, the following benefits are available:

• Purchase of 2 Courses: 15% discount to be applied to the participation fee of the least expensive course.
• Purchase of 3 Courses: 15% discount to be applied to the participation fees of the two least expensive courses.

Discounts are valid only for concurrent, not subsequent, purchases.

The following fee reductions are also envisaged:

• 2 partial exemptions of 50% of the participation fee for the first two candidates who submit an application to enrol in the course. Payment must be made within 10 days of receiving notice of admission to the course, under penalty of forfeiture of the exemption. Valid only for those enrolling in one of the three courses included in the cluster;
• 15% reduction of the participation fee for 2023 and 2014 Architecta members. Valid only for those enrolling in one of the three courses included in the cluster, upon proof of enrolment;
• 15% reduction of the participation fee for members of associations for design professionals. Valid only for those enrolling in one of the three courses included in the cluster;
• 15% reduction of the participation fee for members of professional associations relating to the sector. Valid only for those enrolling in one of the three courses included in the cluster, upon proof of enrolment;
• 15% reduction of the participation fee for former POLI.design students, students enrolled at the Politecnico di Milano and graduates from the Politecnico di Milano. Valid only for those enrolling in one of the three courses included in the cluster, subject to CV check.

If I have purchased a course 1 with the 50% discount or with the 15% discount (ie, member architecta, project professionals, professional order, alumni and polidesign and polimi students) and I decide later that I also want to attend the other two courses my package will be two courses where the course with the higher cost will be full fee while the course with the lower cost will be reduced by 15%.

For companies that enrol two or more employees in the full package, the cost will be:

• € 2.100,00 + VAT for the first employee
• € 1.900,00 + VAT for the second employee
• € 1.700,00 + VAT for the third and the fourth employee

For companies that enrol two or more employees in the online Course, the cost will be:

• € 1.300,00 + VAT for the first employee
• € 1.100,00 + VAT for the second employee
• € 900,00 + VAT for the third and the fourth employee

Companies enrolling more than five participants may take advantage of tailored offers.

FAMILY SUPPORT: -50%
A chance to gift your siblings the encouragement they need to invest in their future.

POLI.NETWORK: -50%
A promotion designed to strengthen the bond and identity among members of the Politecnico di Milano community.

The fee reductions listed above are not cumulative.

Faculty

Partners

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