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Talk

UX Talk #35 - UX & Business

An open reflection on the impacts of UX in business, featuring case studies from Publicis Sapient and Tangity – part of NTT Data Network.

Friday, 1st March 2024 at 18.00 @ YoRoom Coworking

 

How to measure the impact of introducing UX methodologies within an organization?

How to progressively assess the organization’s Design Maturity?

How can we enable Designers to influence business decisions, ultimately transforming the way the organization work and its long-term strategy?

How to make Design Leadership a “real thing” within the company?

We will discuss these and more aspects in a roundtable with professionals from the consulting world, through the presentation of case studies and an open discussion with the audience.

At the conclusion of the proceedings: aperitif
Participation is free, subject to availability.

— PANEL —

Laura Licari
Executive Design Director @ Publicis Sapient

Giuseppe Cuciniello
Director, International Business Development & Planning @ Tangity

Program

18:00 – 18:15
Topic introduction by Experience Design Academy

18:15 – 18:45
Keynote #1: Tangity

18:45 – 19:15
Keynote #2: Publicis Sapient

19:15 – 19:30
Discussion and Q&A

19:30 – 20:00
Final aperitif

The Experience Design Academy is the center of applied research of POLI.design dedicated to the User Experience in both digital and physical domains. A center for training, coaching and applied research for companies and institutions. A polytechnical approach that allows a deep thinking and a design mindfullness to propose several hypotheses and to verify their effectiveness, in an iterative process.

Registration for the Courses is now open:

Corso Executive in User Interface Design (UI) – Aprile 2024
Corso Breve in Figma Design – Giugno 2024
Corso Breve in Design System – Giugno 2024

Eventi

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8th Italian Yacht Design Conference

Venerdì 29 novembre, alle 14:00, l’Aula De Carli – Politecnico di Milano (Campus Bovisa Durando) ospiterà l’appuntamento annuale sullo Yacht Design organizzato e promosso da POLI.design.
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UX Talk #38 – Digital Design Career

Una discussione aperta per indagare percorsi, trend e opportunità delle professioni digitali legate alla UX e alla UI.
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POLI.design ai Digital Design Days 2024

Tre giorni per esplorare le connessioni fra discipline progettuali, creatività e tecnologie emergenti: POLI.design è partner dei Digital Design Days 2024, festival che si terrà Milano dal 6 all’8 ottobre.
Chiudi