DIA Design Intelligence Award

Ten Italian winning projects:
Silver medal for the project

Scribit by Carlo Ratti Associati
Honorable mention (DIA TOP 100)
Pasta between Parentheses by Liu Yue
Eden by Calipinar Cisil & Co.
Noah Lap Steel by NOAH GUITARS
Hannes by ddpstudio
Enel Green Power by Dotdotdot
Pinna by (a + b) Annalisa Dominoni, Benedetto Auaquaro
Al Volo by MM Design
Elastica and X3 by Habits studio

To know all the contest winners: https://en.di-award.org/collections.html

Special thanks to the Italian jury who accompanied us on this journey, in order: Mario Boselli, Paolo Casati, Luca Fois, Laura Traldi and Francesco Zurlo.

Submission period: July 06 2020
Gold Price RMB 1,000,000
Total Price RMB 5,000,000
Entry Categories Product Group | Concept Group
www.di-award.org

Design Intelligence Award (DIA) is an international academic award in industrial design established in China,2015. It is a platform for evaluation, promotion and communication of design, an accelerator bringing innovation to the industry and the future.
DIA returns to the origin of design with human intelligence, advocates the core value of “Intelligence of Humanity, Wisdom of Life, Fusion of Tech & Art, Brain of Industry”, and plays the role of bringing world-widecreativity to an intelligent future.

ENTRY CATEGORIES
PRODUCT GROUP
Cultural Innovation: Design Intelligence Award (DIA) is an international academic award in industrial design established in China,2015. It is a platform for evaluation, promotion and communication of design, an accelerator bringing innovation to the industry and the future.
DIA returns to the origin of design with human intelligence, advocates the core value of “Intelligence of Humanity, Wisdom of Life, Fusion of Tech & Art, Brain of Industry”, and plays the role of bringing world-widecreativity to an intelligent future.
Living Wisdom: It emphasizes life as the internal driving force, focusing on the wisdom in daily life, the intelligence of living appliances, and the care to vulnerable groups, etc.; It includes products and services from the fields of digital devices, household
appliances,kitchen&bathroom, elderly care, mother&baby, toys&musical instrument, Living Wisdom sports&leisure, disaster prevention, etc.
Industrial Equipment: It emphasizes production as the internal driving force, focusing on the transformation and upgrading of industrial equipment, strategic development of emerging industries, efficiency optimization of production system, etc.; It includes products and services from the fields of transportation, medical, Industrial Equipment construction, agricultural & forestry, military, office, mechanical tools, etc.
Digital Economy: It emphasizes digital as the internal driving force, focusing on the digital upgrading of agriculture, manufacturing and service industry, etc.; It includes digital products and services from the fields of smart city, smart business, smart medical care, smart education, smart community, industrial Internet, Digital Economy artificial intelligence and block chain application.
CONCEPT GROUP Theme : Design Transformation
The entry categories of Concept Group are same as those of Product Group.
 
Entry Requirement
Both Product Group and Concept Group are open to all enterprises, colleges, institutions and individuals.
Product Group: entries should be launched on the market within 2 years , for those not in the market should be able to provide full-function prototype before Second Evaluation in this year.
Concept Group: entries are not in the market but able to provide its design model before Second Evaluation in this year.
All kinds of design such as product, software, service and etc. are open for participation. DIA Committee has the right to adjust the group and categories of entries.

AWARD SYSTEM
 
Product Group
Gold Award: 2 prizes; 1,000,000RMB/Prize
Silver Awards: 8 Prizes; 200,000RMB/Prize
Bronze Award: 10 Prizes; 100,000RMB/Prize

Concept Group
Future Talents Award: 2 Prizes; 80,000RMB/Prize
Young Talents Award: 8 Prizes; 30,000RMB/Prize

Honorable Mention: aroung 300 prizes
Best Organization Award

REGISTRATION
DIA accepts entries through both public registration and expert nomination. Public registration entries will be reviewed in Preliminary Evaluation. Expert nomination entries approved by DIA Committee have the access to skip Preliminary Evaluation. To be fair, experts for nominating and judging will work independently.
The same entry is not allowed to apply for both “Product Group” and “Concept Group” .
Participants shall register/login via DIA official website (www.di-award.org).
Registration system is only open from Jan. 8, 2020 to July 6, 2020(24:00, UTC+8). Late submission will not be accepted. No registration fee will be charged. The logistics, insurance and customs clearance expenses incurred by participants shall be borne by themselves.
Only for international students, it is necessary to put this “invitation code:R400-3405429” to identify that your projects are from Italy.

EVALUATION
 
Evaluation Process
Independent evaluation will be adopted for Product Group and Concept Group that are both composed of Preliminary Evaluation (online image and text review), Second Evaluation (on-site entry demonstration review) and Final Evaluation (on-site presentation review).

Evaluation Criteria
DIA evaluation criteria includes 3 layers:
(1) The fundamental layer emphasizes the “Principles of Design”, covering functionality, aesthetics, technicality, user-experience and sustainability.
(2) The advanced layer emphasizes
the “Direction of Design” , spanning contribution to humanity, industry and the future.
(3) The top layer emphasizes the “Impact of Design” in regards to social influence and industrial development.

Jury
DIA invites authoritative experts from all over the world. In order to highlight the cross-border integration of design and strengthen the comprehensiveness of evaluation, in addition to inviting experts in design, experts in other related fields such as science and technology, commerce and media are also introduced to be DIA judges. Winners
of previous Product Group will have the opportunity to be invited as judges of Concept Group.